I chose this design as a good fit for our company because we are promoting a fashion line. Our company is for college students by college students and because we are trying to promote our products and our company I think having a logo as a clothes tag would be memorable and applies to what we are promoting. This clearly identifies the company name as well as its purpose. The edgy but classy style gives it a simple but unique shape that will communicate what we are trying to convey through our company.